Kimmo Huosionmaa
The problem with commercial media is that it is the merchandise of the media companies. Billions of dollars are used in the commercials every year and if the billions are going in the pockets of social media channels, they are away from somebody else pocket. This is the phrase, what I always repeating. And this is the thing, what makes a very complicated problem in the marketing industry. The thing is that "why somebody would pay to the channel if they get the production free". This is the reason, why the marketing industry uses social media applications for their job. Those channels are free, and also they are badly moderated, what makes possible to use the "freedom of artists" for making those commercials. The biggest audience can collect by delivering the commercials by free, and giving people something interesting at the same time, what makes them come to see the commercial.
And here is the danger. When we are thinking about the news, we have the right to believe, that those things, what we are looking at are made by journalists, who have high morale and that news is portraying the things by using criticism and neutral touch. But the thing is, that the faked news is a very complicated thing. The thing, what propagandists use is that the news could be dubbed, and there might be using virtual characters, what seems like news anchors.
Also, the texts what are going in the fake news can be cut or copy from the original news. This is a very dangerous situation, because if the news transfers to become the propaganda channel, would that be very influential for people opinions. This thing came in my mind when I read the story of the combinations between President Trumps administration and 20th. Century Fox television. If people do not know, that they are looking at commercial, would that very effective tool for controlling people mind. This is the idea of manipulation of masses.
The politician must get masses behind the ideology, and the impact layer for people is a very important thing in this kind of actions. If somebody yells something in some arena, nobody sees that. This thing does take contact an only couple of persons, but if the information delivery happens in the media, what makes contact with millions of people would that get the touch for people, who wants the politician as the leader.
One very good method to map the people opinions is to ask their opinions about news, and then the speeches, what politician keeps can be formed in the way, what serves the best way the local audience in every place. The idea is, that the closest things for each group are in the first, and in the speeches, the order of things in speeches are changed. The farmers would politician promise something else than metal workers, and the idea of political campaigns is that they are combinations.
Political permissions are like cake, what is offered to the voters. The politician must know, that every permission cannot even be kept, because other politicians would vote their down. And this gives the room of acting for those persons in boring suits. They need money for their campaigns, and this makes their relationship with Facebook and other social media very complicated.
The politician must promise something to the financial supporters that they would give money for trips and other things. Organizations of election campaigns are very expensive, and those persons need their salaries, and here comes the thing, what makes social media complicated thing. Also, those companies like Facebook has money to make investments to the politician's campaigns, and euros and dollars are very welcome in the cash of every politician in the world.
The problem with commercial media is that it is the merchandise of the media companies. Billions of dollars are used in the commercials every year and if the billions are going in the pockets of social media channels, they are away from somebody else pocket. This is the phrase, what I always repeating. And this is the thing, what makes a very complicated problem in the marketing industry. The thing is that "why somebody would pay to the channel if they get the production free". This is the reason, why the marketing industry uses social media applications for their job. Those channels are free, and also they are badly moderated, what makes possible to use the "freedom of artists" for making those commercials. The biggest audience can collect by delivering the commercials by free, and giving people something interesting at the same time, what makes them come to see the commercial.
And here is the danger. When we are thinking about the news, we have the right to believe, that those things, what we are looking at are made by journalists, who have high morale and that news is portraying the things by using criticism and neutral touch. But the thing is, that the faked news is a very complicated thing. The thing, what propagandists use is that the news could be dubbed, and there might be using virtual characters, what seems like news anchors.
Also, the texts what are going in the fake news can be cut or copy from the original news. This is a very dangerous situation, because if the news transfers to become the propaganda channel, would that be very influential for people opinions. This thing came in my mind when I read the story of the combinations between President Trumps administration and 20th. Century Fox television. If people do not know, that they are looking at commercial, would that very effective tool for controlling people mind. This is the idea of manipulation of masses.
The politician must get masses behind the ideology, and the impact layer for people is a very important thing in this kind of actions. If somebody yells something in some arena, nobody sees that. This thing does take contact an only couple of persons, but if the information delivery happens in the media, what makes contact with millions of people would that get the touch for people, who wants the politician as the leader.
One very good method to map the people opinions is to ask their opinions about news, and then the speeches, what politician keeps can be formed in the way, what serves the best way the local audience in every place. The idea is, that the closest things for each group are in the first, and in the speeches, the order of things in speeches are changed. The farmers would politician promise something else than metal workers, and the idea of political campaigns is that they are combinations.
Political permissions are like cake, what is offered to the voters. The politician must know, that every permission cannot even be kept, because other politicians would vote their down. And this gives the room of acting for those persons in boring suits. They need money for their campaigns, and this makes their relationship with Facebook and other social media very complicated.
The politician must promise something to the financial supporters that they would give money for trips and other things. Organizations of election campaigns are very expensive, and those persons need their salaries, and here comes the thing, what makes social media complicated thing. Also, those companies like Facebook has money to make investments to the politician's campaigns, and euros and dollars are very welcome in the cash of every politician in the world.
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